Mazda 2005 Bedienungsanleitung PDF herunterladen (Seite 45)

Page 45

There are four stages in the Mazda Test Drive

Experience. Each stage has been designed with a

specific purpose in mind.

Stage 1: Warm-Up

Ensure the test drive vehicle is ready to go.

Stage 2: Visioning

Prepare the customer and set expectations for the

test drive.

Stage 3: Experience It

Deliver a test drive that enables the customer to

make an emotional connection with the vehicle.

Stage 4: Reinforce It

Link customer comments and emotions with

vehicle engineering.

Mazda Test Drive Experience

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